Enabling marketers and communicators to create compelling digital signage for TV screens around the globe.
Although the world of technology is constantly advancing, it can take a little longer for schools to catch up. Educational organizations have to be certain that a change is worthwhile both financially and academically. But when a new tool is proven to be valuable, students...
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The Arapahoe Library District in Colorado serves 250,000 people across eight branch locations. With more than 800 events per month and a bevy of community resources, communications with patrons is an ongoing challenge. Today, their team uses 40 displays powered by Enplug digital signage to...
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In March of every year, our team makes the pilgrimage from our home base in Los Angeles to Las Vegas for the Digital Signage Expo (DSE). It’s our industry’s largest trade show of the year, and we attend both to showcase our own innovations and...
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This infographic gives an overview of why and how to use digital lobby signage in your building. The content is adapted from our blog post on “Upgrading Your Lobby With Digital Lobby Signage.” For more, read the full blog post on “Upgrading Your Lobby With...
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Digital signage has come a long way since its inception. Now the industry is trending towards integrating the separate components to provide all-in-one options for users. This involves bundling smart displays, mounting, and digital signage content platforms. Integration is the future of signage partnerships For...
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Did you know that anyone can build a digital signage app for Enplug’s App Market in order to reach more customers and add new features to their own technology offerings? (Click here to view Enplug’s App Market.) Enplug’s platform works like a smartphone, with a...
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To survive in today’s fast-paced world, companies need to do two things well: Sell more products and services by engaging with customers Increase employee productivity by connecting the workplace Effective use of digital signage can enable companies to achieve these twin goals. What is digital...
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“They may forget what you said, but they will never forget how you made them feel.” Use emotion, not just language, to make your message resonate with your target audiences. Once your business speaks to your audiences’ emotional responses, you can motivate actions from social...
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Businesses with physical locations often have customers/clients who have to wait for services — and at that point these customers/clients are captive audiences. It is at these times that captive audiences present businesses with an incredible engagement opportunity. 1) Grocery stores Picture food shoppers stuck...
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When businesses first started using TV screens for internal and external communications, these businesses were focused on showing certain types of content on those screens. What these businesses may not have considered — and why Enplug entered the market — was future needs: preparing for...
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All audiences for streaming content are not created equal, yet the power of Enplug-powered TV screens is that tailored streaming content can be displayed to segmented audiences. Whether your organization is local, regional or global, you can segment your audience members by interest to optimize...
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In Episode 50 — “A fresh take on digital signage” — of Chuck Gose’s ICology podcasts, Gose interviews Belén Alemán of Meltwater, a global leader in media intelligence, on Meltwater’s use of Enplug digital signage software for internal workplace communications. Listen to the entire ICology...
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