23 Jul 2014 / by Ryan Gushue / in Case Studies
How a San Francisco Bar Went Viral Using Enplug Live Social Media Walls
Through the weekend of the World Cup Final, #TapsSF compiled 50 tweets from 25 people generating 18,000+ impressions.
Conversations in Tweets and Instagram Photos
Not only were customers posting about #TapsSF and the World Cup, they were also engaging with each other directly through the live social media wall. There were customers making drink bets, fans showing their pride, patrons wondering where their IPA’s were, and friends taking group pictures of their #SundayFunday.
#tapssf Large table by window agreed to buy everyone shots if Argentina wins.
— Yuri Alexandrovski (@YAlexandrovski) July 13, 2014
18,000+ Customers Reached on Social Media
Taps was able to not only satisfy and entertain customers inside their venue, but also reached more than 18,000 people, creating a truly viral weekend for the bar (check out some of the Instagram posts from the World Cup Final at Taps below).
We’re looking forward to the conversation at Taps during football season (American) this fall. If you’re in the Nob Hill area, drop by Taps Social House & Kitchen for a fun time!
Instagram Posts from #TapsSF
View more #TapsSF posts on Instagram
Enplug digital signage software was co-founded by CEO Nanxi Liu and CTO Tina Denuit-Wojcik in 2012 to enable organizations to use customized real-time streaming content to create engaging external and internal communications.
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About Enplug Digital Signage Software
Enplug digital signage makes it simple for businesses to create and share compelling visual content for their marketing and employee communications. Our software powers content on thousands of TVs worldwide with news feeds, social media walls, sports scores, employee leaderboards, graphics, and videos. Enplug was founded in 2012 in Los Angeles, California.